by Alex Hogrefe | Jul 19, 2015 | Fundamentals, Portfolio Vol. 4, Project 03 Crossroads Pavilion |
This week, I have begun piecing together the floor plans of the Train Pavilion Project. When it comes to visualizing floor plans, I have always leaned towards a simple representation. Maybe it is because I have spent so many years working in offices where the...
by Alex Hogrefe | Jan 4, 2015 | Portfolio Vol. 4, Project 02 Cultural Center, Uncategorized |
It has now been several months of working on this latest project from which lots of imagery has been created. I’m ready to start compiling all of this information into portfolio spreads similar to what I did for the wharf project. Anyone that reads this...
by Alex Hogrefe | Aug 17, 2014 | Portfolio Vol. 4, Project 01 Long Wharf |
Over the past several months, I have developed many illustrations for my conceptual wharf design. I wanted to start thinking about how these illustrations would be organized into a portfolio layout. One of my favorite parts of arch viz is page layout. Last year, I put...
by Alex Hogrefe | Dec 30, 2013 | Portfolio Vol. 3 |
I have talked about portfolio setup in the past but not specifically the workflow. I don’t hide the fact that I prefer to build my layouts in Photoshop. It’s what I’m most comfortable with but also what gives me the most flexibility to blend images into...
by Alex Hogrefe | Nov 24, 2013 | Portfolio Vol. 3 |
All weekend has been spent working on the cover design for the Project Portfolio Upgrade and it is turning out to be extremely challenging. There is a lot of pressure that rides on the cover. It’s the first thing the audience sees. It’s the...
