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Aerial Trees Break Down

Aerial Trees Break Down

by Alex Hogrefe | Jan 27, 2019 | Break Down, Fundamentals, Portfolio Vol. 5, Project 05 Research Lab, Uncategorized | 35 comments

One of the new images I generated for my upcoming Portfolio Volume 05 was an aerial view of the Research Lab Project. Because I have many new images to generate in a short amount of time for the portfolio, I have been trying to minimize time spent on each image. In...
Mountain Lodge Light and Shadow

Mountain Lodge Light and Shadow

by Alex Hogrefe | Jul 6, 2018 | Break Down, Portfolio Vol. 5, Project 08 Mountain Lodge | 34 comments

As I continue to develop my Mountain Lodge Project, there are a couple of areas that I am using visualization to study the design a little more closely. One of the key moments is a bridge that connects the tower to the mountain side. I had envisioned this space to be...
Desert Night Tutorial: Part 2

Desert Night Tutorial: Part 2

by Alex Hogrefe | Mar 25, 2018 | Break Down, Over Time, Portfolio Vol. 5, Project 07 Desert Villa | 18 comments

Part 2 of this tutorial will break down the Photoshop side of this illustration.  In terms of Photoshop complexity, this image is relatively simple and minimal in layers. However, I think it is a good example of how a compelling image can be generated with just a few...
Mapping Philly

Mapping Philly

by Alex Hogrefe | Oct 29, 2017 | Project 06 Philly Bridge, Uncategorized | 14 comments

I have been traveling quite a bit lately which means it has been a while since my last post. I figured I would ease back into this with some mapping studies that I have been experimenting with. I have always liked the idea of locating a project at the beginning of the...
Philly Aerial Break Down

Philly Aerial Break Down

by Alex Hogrefe | Sep 24, 2017 | Break Down, Portfolio Vol. 5 | 31 comments

Aerial architectural renderings in a city environment are some of the toughest images to create. For one, you are dealing with a ton of texture, geometry, and complexity when it comes to the context. The ideal way to manage this is to hire a photographer to take...
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  • Break Down (82)
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  • Over Time (23)
  • Portfolio Vol. 2 (7)
  • Portfolio Vol. 3 (24)
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  • Portfolio Vol. 5 (34)
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  • Project 01 Long Wharf (11)
  • Project 02 Cultural Center (8)
  • Project 03 Crossroads Pavilion (11)
  • Project 04 Cliff Retreat (8)
  • Project 05 Research Lab (7)
  • Project 06 Philly Bridge (9)
  • Project 07 Desert Villa (9)
  • Project 08 Mountain Lodge (7)
  • Project 09 Porter Square (10)
  • Project 10 Prairie Office (8)
  • Project 11 MIT Hub (6)
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  • Styles / Effects (36)
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About

I'm Alex and this is where I visualize architecture. This site is a place for me to experiment with new ideas and talk about the workflows that I use. I have created a lot of tutorials and discuss a lot of topics such as portfolios, presentations, and all things visualization. For more on me and my background, check out my "About Me" page.
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